we
hatch
beautiful
brands

Our team has been in your shoes. We are brand owners who have built and sold our own beauty companies. We have innovated and iterated, bootstrapped and self-funded, created communities of loyal customers, attracted investors, and sold to acquirors.  We know what it takes to succeed as a beauty brand. Now, we want to help you.

Our team has been in your shoes. We are brand owners who have built and sold our own beauty companies.
We have innovated and iterated, bootstrapped and self-funded, created communities of loyal customers, attracted investors, and sold to acquirors. 

We know what it takes to succeed as a beauty brand. Now, we want to help you.

Inspired to Make a Difference

With over 25 years in Prestige and Mass-tige beauty

we have always been at the forefront of the ever-changing retail landscape. We are a team of brand strategists, revenue accelerators, digital distributors, social media activators, and community curators.

Hatching Beautiful Brands

The Three Areas of Our Business

INCUBATION

We are a beauty incubator

We create the brand, distribution, and sales roadmap, as well as provide the financial guidance necessary, to hatch successful beauty brands.

ACCELERATION

We are a beauty accelerator

o We utilize digital marketing methodologies proven to work in the beauty industry to accelerate sales growth.

CAPITAL

We are a beauty connector

o We use our extensive network to connect beauty brands with potential investors, partners and buyers.

We have built successful beauty brands from the ground up

We know what it takes to succeed as a beauty brand. Now, we want to help you.

Contact us

Phone: 310-994-1024

Email : contact@eggbeautylabs

© 2021 Egg Beauty Labs. All Rights Reserved.

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2007
Influencer/Social Selling
“Egg Beauty Labs established - beauty brand incubator, brick and mortar accelerator, distribution and inventory management leader and recruiting specialist
2007
2009
Influencer/Social Selling
Digital Acceleration via YouTube Beauty Launchpad
  • beautychoice.com
  • Sun Labs
  • Helen of Troy
  • 2009
    2010
    Influencer/Social Selling
    Dermalogica "Clean Start' amplification videos (Dermalogica sells to Uniliver for $1B in 2017)
    2010
    2010
    Influencer/Social Selling
    Dermalogica "Clean Start' Amplification videos (Dermalogica sells to Uniliver 2 011 for $1B in 2017)
    2010
    2011
    Influencer/Social Selling
    Gelish distribution, recruitment and social influence. Rolled out to all Canadian provinces in 60 days.
    2011
    2011
    Influencer/Social Selling
    Michelle Phan 'Underneath Your Love' Directorial Debut
    2011
    2011
    Subscription/Deeper Engagement
    MYGLAM
    Brand Introductions and Influencer Introductions
    2011
    2012
    Subscription/Deeper Engagement
    MYGLAM
    becomes ipsy
    Brand Introductions. Influencer Introductions. Consulting
    2012
    2014
    Affiliate/Ambassador
    Gamification Software Debut Shaybebe "Share. Play. Be Beautiful"
    2014
    2015
    Marketplace Acceleration
    Amazon IP, and MAP Pricing Enforcement Services to prestige and luxury brands Amplification through Amazon marketing and Influencer Campaigns
    2015
    2016
    Estilo y Forma
    L'Oreal Professional Latin Influencer Engagement and Gamification plug-in to drive loyalty, engagement, commerce
    2016
    2017
    Augmented Realty Alliance with Perfect365 AR app - 100,000,000 downloads
    2017
    2018
    Facebook Live Flash Sales & Parties
    2018
    2019
    Digital Pivot
    Guiding brands to success on digital and brick and mortar in a challenging time.
    2019
    2020-2021
    M2A Collaboration
    Ecommerce Acceleration
    2020-2021